What Should You Do to Start Learning Email Marketing?

Are you an email marketing newbie?

In this article, I’ll share with you What Should You Do to Start Learning Email Marketing.

I remember the day I got into email marketing and started searching for such tips, and how to get into it the right way. Now let me share with you the best, yet the simplest actionable success points that you must learn about when getting started with your email marketing.

It’s not a secret that email is the heavy favorite among marketers. An email was ranked by marketers as the single most effective media to raise awareness, acquisition, conversion, and retention. Different aspects are included in email marketing, now we get into each one in details.  

What Should You Do to Start Learning Email Marketing?

Your Email List

This answer the question, to whom are you firing email? We can call those people on your list subscribers, contacts, leads or prospects depending on the connection they have with your business.

Mainly it contains the contact info that you’ve collected from your customers or leads generated from your website signup forms, popups, and landing pages. It can even be a contact list that you collected at a show you attended. Remember, this list has to do something with your business. You don’t want to send emails promoting the benefits of eating meat to a vegan email list.

ALWAYS remember you have permission to send them marketing emails and NEVER buy email lists!

Your Email Marketing Software

Imagine sitting the whole day, sending emails manually via Gmail/Outlook/Yahoo to 1000 contacts. Duh! Probably after the 10th email, you would be done with it and quit.  

Sending newsletters and automated emails requires some setting up and monitoring, which include preparing a list, segmenting it into subgroups, sending the actual emails and creating feedback reports.   The purpose of email marketing software goes beyond sending emails automatically.  

There is plenty of software that you can consider for your email marketing. But since you’re an email marketing rookie, I recommend you go with a simple solution like My Lead Gen Secret.  It’s made for those with no technical background to convert their leads to loyal customers by sending personalized, and relevant emails to your list.  

So now let’s say you have your email list, started with an email marketing software. All you need is a compelling email.  

What Should You Do to Start Learning Email Marketing?

Create an awesome email

The style and layout of emails differ between industries and companies. Yet, there are certain best practices and guidelines to follow to make your emails look professional, here are some:  

  • Sender name, email address: Include the name of your company in the From Name. Generally, it’s best to go with a first name plus the company like Mark from Facebook.
  • Subject line: Use a relevant, informative, and clear subject line. Do not use ALL CAPS or spammy words. Be careful you don’t want to lose your contacts because of a cheesy subject line.
  • Email layout & content: The layout of your email should be well-spaced, with distinguished sections. Use blocks, padding, spacers, and dividers to create a clean and visually pleasing email layout. Adding images won’t hurt as well, an image is worth a thousand word.

 To wrap up, you took your contact list and got started with your email marketing software. Afterward, you designed a beautiful email and fired your first campaigns.  

It doesn’t end there my friend, the best marketers always look at their analytics after sending their emails. You don’t have to do it manually, create sheets and stuff, your email marketing software gives you clear data regarding the performance of your email campaigns.  

So get started with your email marketing software, I’m pretty sure that My Lead Gen Secret will be the right fit for you because our focus is to make every process as easy and effective as possible.

My Lead Gen Secret

With this system, For only $1 a day…

And a setup fee of $30 that you ONLY pay once, you’ll get to mail high-quality leads.

And the system will send you 100 of them to you every day.

PLUS, I’ll give you my custom-built mailing system.

If you really want to make money online, this will help you save thousand of dollars…

And years of time and frustration from doing this on your own.

What exactly will you get if you say “yes”?

MLGS will send you 100 hand-selected leads, every single day…

Including the first name…

Last name…

Email AND IP address…

And even the date of every lead was acquired!

What types of leads are they?

Those interested in Business Opportunity and Internet Marketing.

Which means if you’re interests are for home-biz, the leads are similar to you.

Because you share interests with these leads…

Writing emails to them isn’t difficult.

In fact it’s a lot like writing a message to a friend.

My Lead Gen Secret

This insanely generous offer won’t be up for long!

Click here now.

You can review what you get before completing your order.

As soon as we reach our limit, this will no longer be available.

You can tap into a money-making secret used by millionaire marketers.

After your first month, it’s just $1 a day to continue your membership.

Since we made this launch we’ve gotten a surge of new members.

And since my partners and I don’t want to share our leads with too many people…

There’s a limited time for you to join.

For just $1/day, you too can access the same types of leads millionaire marketers use to make money!

Hope this help with your email marketing.

Thanks visiting my website and reading this article.

Did you get value? If so, please share on Facebook.

Dedicated to your success,

Miss Carla

Carla Moore Speaks-Let's make money moves.

Stay Connected With Me:
email: misscarlamoore@gmail.com
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Does E-Mail Marketing Still Work…What Do You Think About It?

What Do You Think About Email Marketing? Does It Still Work?

The real question here is, DO SALES STILL WORK?

Because if sales DO work, then email marketing is the only sane way to do them in 2019.

And if they DON’t, you’re either in a very tough and competitive niche or you’re just doing them wrong.

Either way, email marketing does work if you have a clear strategy, the right tools and a bit of common sense.

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One of the best parts about email marketing is the ability to target your customers. … You can be far more strategic with your emails, which makes it a more effective way to deliver your message. This translates into more effective marketing.

At its most basic level, email marketing is the use of email to promote your business. It is used to cultivate relationships with potential customers, keep current customers informed and updated on your brand, offer coupons to encourage customer loyalty, and more!

According to a new survey from the Content Marketing Institute, 83% of B2B marketers are still using email marketing via eNewsletters to reach their target audience. Tried and true methods never fail, right?
Maybe not. Of that 83%, only 58% are finding these methods to be effective. And while that’s still a decent percentage, there’s a lot of room for improvement.
Every digital marketer needs the right skills and tools to be successful. So, what can make email marketing more effective?
Email marketing only works if you know how to work it.
Here are some ways to make it work for you:
  • Make it personal. 

Don’t be afraid to get personal with your customers. Personalization increases response rates and boosts engagement. Use names in email messages to grab attention, but don’t use full names–that can come off as creepy and even make customers feel uncomfortable. Make sure the customer information you have on file is accurate. Misspelling names or using incorrect titles can damage your reputation instead of helping it.

  • Use subject lines, headlines, and subheads to your advantage. 

It can be tempting to quickly write subject lines, headlines, and subheads, but it’s worth your time to put some thought into crafting these smaller, but valuable, facets of customer communication. Be simple and straightforward, but clever in your subject line and headline. The recipient should be able to understand the purpose of your message with just a 3- to 5-second scan. Make sure your subheads support your headline and offer further information and instruction without distracting from the body of your copy.

  • Write targeted, brief and enticing body copy. 

People never want to read rambling copy–and people especially don’t want to read rambling copy in an email. Open with text that will hook your audience, like a rhetorical question or compelling offer. Avoid yes or no questions, as these can deter customers based on their answers. Introduce the most compelling benefits of your offer, summarize important details and focus your energy on one clear call to action. Make your copy easy to scan by using short sentences, simple language, and bulleted lists.

  • Don’t overlook the little things. 

In an email, a bit of extra effort on your end goes a long way for the readers, especially for mobile. You can boost user experience by pre-filling forms, limiting the number of fields on a form, pulling in user data through progressive profiling and sizing the fields to match the length of the information to be entered. All of these steps lead to better response and engagement rates.

  • Know when to send and when not to send. 

The ideal send frequency can vary depending on audience expectations, product, service or campaign type. Generally speaking, you should send emails at least once a month. But don’t send an email just for the sake of sending an email–communicate with your audience when you really have something good to offer. Make sure the content is useful and the topic is relevant. Don’t send too often and don’t be too aggressive. That’s a major turnoff.

  • Call users to action. 

The call to action is everything. Use persuasive words and incorporate the “What? Why? How?” method. Tell users what they need to do, why they should do it and how to do it. Tailor the CTA to your audience and provide multiple links throughout the email to make it easy for users to take action. Use CTA buttons, but avoid including CTA links within any images.

Image result for What Do You Think About Email Marketing?
  • Avoid common email marketing blunders. 

Avoiding common mistakes can give your email and your entire campaign the finishing touches needed to be a success. Don’t use all caps, don’t mention opt-in preferences in your email body copy, and don’t choose font colors and sizes that are too hard to read or too large to display on mobile. Use clean and light HTML coding, include basic company information like name and address, include an unsubscribe link in the footer and use common fonts to ensure it will be readable on whatever device your customers are using.

After you accomplish ALL of this, finally, There are only two components to make email marketing really work:
 
  1. precise segmentation
  2. personalization based on behavior.

I say it again, personalization is not about adding your recipient’s name to an email. It’s about understanding their behavior within your product or website and scheduling your emails based on it.

Like, if you’re using advanced customer communication platforms like My Lead Gen Secret for your email marketing, all this info is collected by them automatically and is available for you as email triggers.

These criteria can be anything from specific locations and languages to last pages and time spent on them. It’s all in the settings for your email campaigns.

It’s all about your understanding of your customers’ behavioral patterns and pain points.

Being a successful digital marketer isn’t easy.

Here’s a Digital Marketing Toolkit Suite that offers top-rated insights about email marketing, guides to the latest marketing technology and rules for crafting effective messaging. The direction it provides can help you succeed in a competitive digital landscape and set you up for long-term success.

Thanks visiting my website and reading this article.

Hope this helps.

Did you get value? If so, please share on Facebook.

Dedicated to your success,

Miss Carla

Carla Moore Speaks-"Let's Break The Chains of Generational Poverty Together!"

Stay Connected With Me:
email: misscarlamoore@gmail.com
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Have Questions? Click here to chat with me on Facebook

P.S. Start building your email list TODAY, just click here and start getting 100+ highly targeted hungry opportunity seekers DAILY!